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The Executive Candidate Interview…Be Prepared! (Part 2)

By: Rick Mohrman

Executive Recruiter Rick Mohrman has over eighteen years’ experience at Brooke Chase Associates in retained search placement of executives, where the firm works extensively with clients and candidates to structure and prepare for the interviewing process.

In part one of this series, we looked at the need for companies to thoroughly prepare for Executive Interview.  Now we’ll discuss the candidate’s preparation.  Remember that we used the analogy of courtship – you’re seriously exploring a potential partnership and the “fit” – compatibility, unity of purpose, and commitment.  And again, we’ll highlight the advantages of working with an executive recruiter.

The Need to Prepare

Just as it’s ill-advised for a company’s interviewers to “wing it” in an executive interview, preparation by the candidate is critical to a successful outcome.  Only through careful thought and planning will you arrive at the interview confident that you will not only communicate clearly, intelligently, and effectively, but learn what you need to know to make informed responses and decisions.

Remember, you are the product being promoted – not just your skill set but your personal “brand” and reputation as a professional.

Candidate Prep

Do Your Homework

The candidate must demonstrate that they’ve taken the process seriously and have thoroughly researched the company – its people, product, market, culture, and the objectives of the role.  Online resources abound, but don’t overlook the simple step of actually looking at the product and talking to a salesperson.

Of course, working with an executive recruiter who has established a working relationship with the company is most helpful in gaining insight into the stated objectives, the reporting structure, and the culture.

Prepare Your Questions

You can’t learn everything you need to know through research beforehand, but asking great questions in the interview demonstrates your ability as much as the answers you give.  The specific role and opportunity will guide you in formulating your questions, some of a technical nature and some regarding the company’s structure and culture.

Just as you would if meeting with a potential client, ask what the company’s needs are, what the role’s objectives are, and most importantly, how success in this role will be measured.

Don’t be afraid to ask this question toward the end of the interview, “Is there anything in my background or anything we’ve discussed today that would prevent us from moving forward?”  This is your opportunity to overcome objections, or simply to clarify misunderstandings.  In any case, the interviewer will respect your willingness to address issues.

Prepare Your Presentation

Create a brief presentation summarizing your background, experience, and your fit for the role.  Outline how you would “hit the ground running” with a 30-60-90-day plan.  Demonstrate that you are thinking as a true business partner and not just a functionary.  Don’t make it too complicated or lengthy – ask if you will have the opportunity to make your presentation and be flexible to fit the format and agenda of the interviewer(s).  Having something that you can leave behind is a good option.

Be Prepared to:

Establish Rapport

Just as interviewers should set the tone of welcoming, relaxed professionalism, the candidate should meet that with a personable, outgoing approach to everyone they meet.  Smile, make eye contact, and look for common ground to connect with people.

Answer Questions

Be prepared to answer questions about yourself and your experience, not least of which is “Why are you interested in this opportunity?”  Your motivation is important, certainly not your dissatisfaction with your current position or, “I need a job,” but “This is what excites me about your firm and this opportunity, this is what you’re looking to accomplish, and I can do it for you.”

Anticipate questions about not only the hard skills needed, but the leadership, management of others, relationship building, and cross-functional interaction, both within the organization and with customers and/or vendors.

Be direct in answering questions and don’t digress into long-winded stories.  Be prepared to use specific examples, including metrics wherever appropriate.  Make sure your answers and the examples you use fit the question being asked.  “This was the situation, this was the course of action, these were the results.”

If relocation is involved, be prepared to discuss what would be involved, in particular any family considerations that would affect the move.

Go with the Flow

Be prepared to be flexible if the schedule and/or agenda is adjusted on the fly.  Be aware of the interviewer’s manner, style, and priorities and adapt.  If you’re working with a recruiter, it may be possible to have an agenda beforehand.

Focus on Opportunity, Not Compensation

While compensation is important, your primary focus should be on the opportunity and your fit for the role.  If an interviewer asks for your expectations, you can simply state that if you are their chosen candidate for the position, you will consider any appropriate offer.  By the way, the advantage of working with an executive recruiter is that he/she will act as an intermediary, establishing compensation expectations up front.

Discuss Relo

If applicable, you should be prepared to discuss relocation, including your knowledge of or questions about the area, family considerations, plans to sell and buy a home, and timeline.  Of course, the details of relo plans become more relevant the further along you are in the interviewing process.

Be a Closer

Ask if there is anything in your background that would prevent you from moving forward in consideration.  Be prepared to clarify and address any questions or concerns.

Thank the interviewer, express your appreciation and excitement for the opportunity, and ask what the next steps are.  Exchange contact info where appropriate and remember to send a follow-up “thank you” email.

Summary

 The executive interview is a company’s investment of time and money in you.  Make sure that you are well prepared to demonstrate that it was a worthwhile investment.  Don’t be a “tire kicker”!  This is also your investment in your career and future growth.  The well prepared candidate will come away from the interview, whatever the outcome, having established good rapport and relationships with the interviewers, having learned what they need to know to make sound decisions, and having promoted their personal “brand” as a professional.

By |2024-03-05T15:11:24-05:00January 15th, 2024|Categories: Articles|

The Executive Candidate Interview…Be Prepared! (Part 1)

By: Rick Mohrman

Executive Recruiter Rick Mohrman has over eighteen years’ experience at Brooke Chase Associates in retained search placement of executives, where the firm works extensively with clients and candidates to structure and prepare for the interviewing process.

It’s a new year and companies are busy putting their 2024 plans to work, not least of which are plans for executive hires.  In a two-part series we’ll talk about Preparing for the Executive Interview on both sides of the table, the company, and the candidate.  We’ll also highlight how working with an executive recruiter can be to your distinct advantage throughout the process.  This first article addresses the company’s side – structuring, previewing, formatting, and setting the right tone.

The Need to Prepare

The executive interview is a little like courtship.  This is beyond casual dating.  It carries the intent to form a partnership and requires thoughtful interaction to discover the potential for “fit” – compatibility, unity of purpose, and a commitment to each other.

Both parties have to be fully engaged in the process – the interview is a two-way street, and for it to have real value as an effective means of communication and discovery, preparation by both the interviewer(s) and candidate is essential.

Company Prep

Preview the Candidates

Get familiar with candidates’ work history and accomplishments prior to the interview.  Review their resume and, even more important, any background an executive recruiter may have provided, either orally or in a write-up.  Previewing candidates allows the interviewing team to highlight any particular area of questioning that is relevant to the individual candidate’s background.

At Brooke Chase, along with an oral presentation and review of candidates, we provide our clients with a fact sheet that includes details not usually found in a resume.  This enables an effective and efficient use of time. Interviewers come in familiar with a candidate’s background and focused on their structured format and follow-up questions pertinent to the individual candidate, rather than having to cover the basics of work history in the interview.

Structure the Interview

Companies conducting interviews for an executive role bring varying degrees of interviewing expertise to the process.  Whatever their level of experience, interviewers need the structure of a set of predetermined, topic-specific questions appropriate to the role being filled.

Following a standard format from candidate to candidate allows the interviewing team to make a direct comparison of the candidates’ strengths and weaknesses and avoids the “gut feel” decision making based solely on subjective biases.  “Winging it” is never a good strategy.

While cultural and personality fit are truly important in selecting the best candidate, questions that address those issues should be defined and included in the standard list of interview questions.

Reviewing the candidates with an executive recruiter who has conducted face-to-face interviews is a real benefit in filling in the “gaps” in the interview structure.  We provide insight and perspective gained from our interaction with the candidate, enabling interviewers to tailor their structure to address specific hard and soft skills.

Interview Format

This prepared and structured approach is important no matter which interview format a company utilizes.  In the one-on-one format, each interviewer should have a specific area and set of questions to cover, and a “round-up” should be held upon completion so interviewers can share their results with each other.

In the panel format, one person should be appointed as the moderator, asking questions and allowing other members of the panel to pose follow-up questions that are topic specific.  The moderator’s job is to make sure the conversation stays on point and follows the schedule.

In some cases, companies have asked Brooke Chase to act as the interview moderator, especially when they are conducting a panel interview with multiple team members.  This allows interviewers to focus on the candidate’s answers, make notes, and pose follow-up questions.  It also provides a third-party “referee” who will keep the interview and discussion on track with agenda and time schedule.

Set the Tone

Interviewers must always remember that it’s a two-way street – candidates are interviewing them and, in a sense, the company, as well as being interviewed for the position.  In this setting, the interviewers are brand ambassadors, presenting the company’s culture and opportunity.

Be welcoming and personable.  Make each candidate feel important by giving them your full attention, making good eye contact, and keeping the atmosphere relaxed but professional.  And a little humor goes a long way when asking follow-up questions, even the tough ones, without making the candidate feel they are under the spotlight of an interrogation room.

Final Round – Roll out the Red Carpet

Setting the tone goes beyond being cordial in the interview.  Making the candidate feel truly welcome becomes even more important in the finalist round interviews.  If relocation is involved, this is especially critical, not only for the candidate but for their spouse and family.

Invite the spouse to accompany the candidate and arrange a time to meet them socially (include your spouses if appropriate).  Put them in contact with a trusted realtor to get their housing preferences, school requirements, and schedule a tour of the area.  You are welcoming them to a new community, home, and “family”.

Get and Give Feedback

Getting feedback from a candidate is important in several ways.  A company needs to know how the candidate processed the information learned during the interview, how that affected their motivation to move forward in the process, and what adjustments might be made in the interview format and structure.

The company should also be prepared to give feedback, emphasizing the candidate’s strengths, and noting areas of question or concern.  Never burn bridges!  Remember that you want to leave a favorable impression on the candidate regardless of the outcome of the interview.

Again, having an executive recruiter as your partner is most helpful in that it allows both candidate and company to give candid feedback to an intermediary who is skilled in communicating positives and negatives in an acceptable manner.

Summary

Successful companies carefully strategize, plan, allocate resources, and execute to achieve their goals.  Why would they invest any less in the hire of a key executive who will help them achieve those goals?  Identifying a slate of motivated and qualified candidates is only the first step in beginning the “courtship” process.

Interviewers should invest in familiarizing themselves with the candidates, structuring and formatting the interview, setting the tone of warm welcome, preparing to be brand ambassadors, and providing objective feedback.  Yes, it’s an investment of time and requires the discipline to follow the structure laid out.  But isn’t the reward of a successful hire worth it?

By |2024-03-05T15:11:02-05:00January 15th, 2024|Categories: Articles|

Regional Sales Manager – South

This is an opportunity for an individual to operate with the freedom and passion of an entrepreneur and lead a fast-growing US region to carry out the company’s vision of continued growth.  Build the Sales Team talent, champion culture, and win financially.

Assignment: 4326
Title: Regional Sales Manager – Southern Region
Industry: Cabinetry
Reports To: VP of Sales and Marketing
Location: South US

Our Client:

Founded in 1992, our client has grown from a local cabinetry company to a leading national corporation with 3 key distribution locations throughout the country.  A leading pioneer in the K&B industry for over 30 years, constantly updating and expanding selections, featuring new, innovative products and styles.  This constant product renewal ensures that the market remains stimulated and enticing, thereby increasing potential success.  The company maintains a highly efficient National Sales Team that is committed to fostering the success of its sales reps, ensuring a successful and thriving professional future.

Principal Duties and Responsibilities:

  • Develop dealer business and grow sales in a region for the company in conjunction with distribution operations in Florida and Texas
  • Direct sales development responsibility for your own working territory
  • Hire and manage independent reps in other territories throughout the region

Main Deliverables for First 12 Months of Employment:

  • Open up new K&B Dealers
  • Hire reps
  • Increase sales
  • Develop a plan for the region
  • Participate in Sales Management Meetings

Position Requirements:

  • Hard worker and entrepreneurial business-minded
  • 7+ years sales and sales leadership in building products
  • Bachelor’s degree in business or related field or equivalent experience/MBA preferred
  • Track record of business development and sales growth in the dealer channel
  • Strategic thinker with practical hands-on implementation skills
  • Experience successfully managing independent reps
  • Excellent communications skills – all levels and every format
  • Excellent time management skills
  • Able to manage Sales Team
  • Good problem solver

Contact:

Ben Durshimer
Recruiter
bdurshimer@brookechase.com
941-914-9162

By |2024-01-10T11:37:17-05:00January 10th, 2024|Categories: Current Searches|

IRS Delays $600 Form 1099-K Reporting Threshold

Businesses and individuals concerned about the confusing 1099-K reporting requirements can breathe a sigh of relief: On November 21, 2023, the IRS announced that the deadline for the new $600 reporting threshold won’t go into effect for the 2023 tax year — and it’s expected to increase the threshold less than expected for 2024. Here’s what third-party settlement organizations and taxpayers need to know.

Changes to the Reporting Threshold

Third-party settlement organizations must report payments in a trade or business to the IRS and recipients. This is done on Form 1099-K, “Payment Card and Third-Party Network Transactions.” Examples of third-party settlement organizations include Venmo and Cash App, as well as gig economy facilitators, such as Uber, Lyft, Etsy and TaskRabbit.

The American Rescue Plan Act of 2021 lowered the minimum threshold to file Form 1099-K for a taxpayer from $20,000 of reportable payments made to the taxpayer and more than 200 transactions to $600 (the same threshold applicable to other Forms 1099) starting in 2022. In late 2022, the IRS temporarily delayed the reduced threshold for the 2022 tax year.

Following additional feedback from taxpayers, tax professionals and payment processors, it’s been delayed again for 2023, and the IRS is planning for a threshold of $5,000 for 2024. This will give taxpayers more time to prepare their systems and procedures for when the $600 1099-K threshold is scheduled to go into effect in 2025.

“Taking this phased-in approach is the right thing to do for the purposes of tax administration, and it prevents unnecessary confusion as we continue to look at changes to the Form 1040. It’s clear that an additional delay for tax year 2023 will avoid problems for taxpayers, tax professionals and others in this area,” said IRS Commissioner Danny Werfel.

Looking Ahead

The lower threshold for filing 1099-K forms will mean many participants in the gig economy will receive these forms for the first time. The IRS estimates that the reduced threshold, if it had gone into effect in 2023, would have resulted in the distribution of 44 million 1099-Ks sent to many taxpayers who wouldn’t expect one and might not have a tax obligation. This could have caused significant confusion among individuals and businesses.

Important: The 1099-K reporting requirements don’t apply to personal transactions, such as birthday or holiday gifts, sharing the cost of a car ride or meal, or paying a family member or another person for a household bill. These payments aren’t taxable and don’t require 1099-Ks. However, the sale of goods and services, including selling used personal items — such as clothing, furniture and other household items — could generate a Form 1099-K for many people, even if the seller doesn’t have a tax liability from those sales.

Members of Congress have introduced bills to raise the threshold back to $20,000 and 200 transactions, but there’s no guarantee that they’ll pass. In addition, taxpayers should generally be reporting income from their side employment engagements, whether it’s reported to the IRS or not. For example, freelancers who make money selling products on Etsy or driving for Uber should have been paying taxes all along. However, Congress and the IRS have said this responsibility is often ignored. In some cases, taxpayers may not even be aware that income from these sources is taxable.

In the meantime, businesses should prepare in 2024 to minimize the tax consequences of the gross amount of Form 1099-K reportable payments. And taxpayers should review gig and other reportable activities to ensure payments are recorded accurately. Payments received in a trade or business should be reported in full so that workers can withhold and pay taxes accordingly. If you receive income from certain activities, you may want to increase your tax withholding or, if necessary, make estimated tax payments or larger payments to avoid penalties.

In addition, taxpayers who haven’t been reporting all their income from gig work may not have been documenting expenses that result in deductions. It’s important to start doing so now to minimize the taxable income recognized due to the gross receipts reported on Form 1099-K. The IRS is likely to take the position that all of a taxpayer’s gross receipts reported on Form 1099-K are income and won’t allow deductions unless the taxpayer substantiates them. Deductions will vary based on the nature of the taxpayer’s work.

For More Information

The expanded 1099-K reporting requirement is complex and will affect many businesses and individuals. “The IRS will use this additional time to continue carefully crafting a way forward to minimize burden,” said Commissioner Werfel. Contact your tax advisor for questions about your Form 1099-K responsibilities.

By |2024-03-05T15:10:15-05:00January 9th, 2024|Categories: Articles|

Cash Management in a Cyclical Industry

Eight strategies for boosting profits, cutting costs, and reducing risk.

Sound cash management practices are essential for any business. However, businesses in a cyclical industry have unique issues that require special diligence.

A cyclical industry—like construction, airlines, oil and gas—is sensitive to the business cycle, meaning its revenue is generally higher in periods of economic prosperity and lower in periods of economic downturn.

“Cyclical industries need to plan meticulously for downturns, ensuring they have adequate cash reserves, whereas noncyclical industries may have more consistent revenue flows,” says Jack McCullough, president of the CFO Leadership Council. “Feast or famine is a reality, more so in cyclical industries.”

Consider these eight strategies for cutting costs, saving money and reducing risk—some of which might be useful for noncyclical businesses as well.

  1. Plan for the Worst

Eric Kraft, Dallas/Fort Worth commercial banking executive for First Horizon Bank, says conducting a strategic planning session at least once a year is important for all businesses and critical for a cyclical business. Companies should produce an operating plan, complete with financial projections, that considers three potential outcomes: a best-case scenario, when the economy performs well and all other factors fall into place; a worst-case scenario, when the economy falters; and a likely scenario, when things go as expected.

The cyclical companies that do the best job of planning are able to withstand difficult economic times. One best practice is to invite employees from several organizational layers to take part in the early-stage planning sessions. “Front-line employees can offer significant insight into customers’ and suppliers’ operating resilience,” Kraft says. “The companies that fail at planning don’t get the right people in the room, or they don’t allow them to freely share their thoughts.”

He recommends having a third-party consultant supervise the planning process, so the business owner is freed up to take part in the planning.

  1. Cushion Yourself for Downturns

Companies in cyclical industries should have significantly greater capitalization and liquidity than companies that don’t cycle often; they should position the company during peak times to allow a cushion for downturns, according to Kraft.

“You need to be able to withstand these downturns and absorb losses for a certain period of time without materially cutting your fixed overhead,” he says. “If you find yourself in a situation where you need to cut costs, there are only so many levers you can pull, like laying off employees. We saw that in the pandemic, where restaurants closed locations and then when business returned, they weren’t able to get their employees back.”

When asked their priorities for 2024, more than half (51%) of midmarket business leaders put growth at the top in a recent WSJ Intelligence survey. Growth, like customer experience and increasing operational efficiency—ranking second and third, respectively—hinges on effective cash management.

  1. Reduce Balance Sheet Leverage

Cyclical companies should generally have lower balance sheet leverage. “When they do borrow, it’s prudent to shorten the term of the debt to a period that is well less than the useful life of the underlying asset. By doing this, they will deleverage more quickly, relieving interest costs and creating the potential to refinance in a downturn,” Kraft says.

  1. Factor in the Changing Interest Rates

Dana Moore, director of treasury management sales for First Horizon Bank, says companies should reevaluate the value of their cash in light of recent interest rate increases.

“Prior to the recent rate hikes, we were in an ultralow interest rate environment for over a decade. Debt was cheap and invested cash earned less than 1%. During this period, businesses lost discipline around cash management because the time-value of money was almost irrelevant. Now is the time to revisit that discipline; this higher interest rate environment creates opportunities to apply idle cash to pay down revolving credit or park in short-term investments,” she explains. “The markets right now are offering extremely favorable interest rates for liquid instruments, so companies are really missing out on an income opportunity or a savings opportunity if they are not using their cash in the most effective way.”

  1. Use Lines of Credit as a Buffer

A line of credit should be used as a buffer during downturns, not as a primary source of funding, McCullough says. “It’s essential to avoid maxing it out; instead, maintain a balance to ensure availability during unexpected challenges,” he cautions. “Regularly review the terms and conditions of the credit line to ensure they remain favorable and meet the company’s needs.”

  1. Consider Purchasing Cards

Moore notes that businesses may not realize the benefits of using purchasing cards, which are payable in full each month and available to commercial entities. “These cards usually have larger credit limits and are best used to pay suppliers,” she says. “The suppliers receive their money in a timely manner, while letting the company extend those payables up to an additional 45 days.”

  1. Keep on Top of Cash Management

McCullough says some of the most common mistakes he sees among cyclical businesses are not diversifying revenue sources, overextending during peak times and neglecting to regularly revise and update financial forecasts.

“To avoid these mistakes, companies should maintain a conservative financial stance, regularly review their cash flow projections and aim for flexibility in both operations and financial commitments,” he says.

  1. Focus on Business Efficiency

Cash management cycles have changed considerably over the past five or six years, Moore says. “When people started to work from home during the pandemic, everyone was forced to become more nimble,” she says. “Businesses moved from paper to electronic transactions to be more effective—for both receivables and payables. Traditionally, cash management has been about accelerating receivables and delaying payables to the extent possible, while having visibility into the organization’s cash flow. The next evolution is to use advancing technology to take on the more mundane accounting tasks, freeing staff to perform higher-value functions. It’s time to embrace cash management again as part of the strategic business plan.”

Brooke Chase Associates, Inc. was not involved in the creation of this content.

By |2024-03-05T15:09:30-05:00January 9th, 2024|Categories: Articles|

What You Need to Know About IRS Tax Changes for 2024

By Paul Cachero | Bloomberg

The Internal Revenue Service recently bumped the income thresholds for its tax brackets by 5.4% for 2024, its latest adjustment to account for elevated rates of inflation.

The move is unlikely to produce a material change on most Americans’ tax burdens, according to financial advisers. Rather, it is designed to keep earners in their current tax bracket if their additional income is only keeping up with higher living costs. The standard deduction for income tax filings in 2024 will also be 5.4% higher.

A number of other IRS thresholds have also been raised for next year, including contribution limits on tax-deferred retirement accounts, limits on gifts and estate tax exemptions.

Below is a review of those key changes, which may help taxpayers lower their tax liability in a few areas, experts say.

Income Tax Changes
The standard deduction, or amount that the IRS allows taxpayers to deduct from their income, is increasing 5.4%. That means the figure for single taxpayers and married individuals filing separately will rise to $14,600, while that for head of households and married couples filing jointly will increase to $21,900 and $29,200, respectively.

In tax year 2024, there will also be a higher income threshold for each tax bracket, meaning Americans will get a “grace period” before additional income is taxed at a higher levy, said Ryan McKeown, a financial advisor at Wealth Enhancement Group. For example, single filers with an income over $100,525 and couples earning $201,050 will be hit with a 24% tax in 2024, up from $95,375 and $190,750 this year.

Retirement Accounts
The 2024 adjustments for inflation will also provide an opportunity for savers to contribute more to tax-deferred 401(k) accounts, allowing some to reduce their income tax liability, said Dana McCartney, a CPA with AICPA.

The IRS hiked contribution limits for 401(k)s by $500 to $23,000 in 2024, in addition to a $500 bump for IRA contributions to $7,000.

Older workers who can make “catch-up” contributions on these types of accounts should note the limit did not increase in 2024, however, remaining at $7,500 for 401(k)s and $1,000 for IRAs.

Family Planning
If you plan to transfer wealth to the next generation, gifts of up to $18,000 will be tax free in 2024, up from $17,000 in 2023, and the lifetime estate tax exemption will be $13.6 million, up from the $12.9 million.

Wealthy taxpayers should take advantage of these higher limits, advisers say, as the Trump-era tax cut that doubled the federal estate tax exemption will sunset in 2025; meaning the exemptions will effectively be cut in half.

Annual contribution limits for 529 savings accounts, meant for a child’s education, will also increase by $1,000 to $18,000 in 2024. 529 contributions are considered gifts for federal tax purposes, but they don’t count against the lifetime gift tax exemption.

Additionally, starting in 2024, 529 account holders will be able to transfer up to a lifetime limit of $35,000 to a Roth IRA for a beneficiary. So if the next generation changes their higher education plans, the money you saved for college can be used for their retirement instead, said McKeown.

“Grandparents can save away, and rest assured that their money won’t go to waste,” he said.

By |2024-03-05T15:08:55-05:00January 9th, 2024|Categories: Articles|

Embracing Technology to Grow Your Business

small business exchange logo

Written By: Alicia Esposito

“Innovation” is a common word in the world of business, but it can often feel out of reach for small businesses. With the right technology, however, small business owners can establish processes that improve efficiencies and improve output.

To start successfully implementing innovations in your company, it is helpful to review the areas where they can be best applied. An implementation process can then be determined to install those specific technologies, systems or techniques that make the most sense for your business.

Innovations can be new ideas, methods or devices that save time, energy and expense or improve capacity, quality and speed. With this in mind, you should do three things as you consider the value of different technology innovations:

  1. Review what innovations can do for your business: Learn what is possible from whatever innovations you come across as you interact with your industry, so you can create a vision of potential improvements.
  2. Define those areas in your company that could benefit from these innovations: Sort each of the business processes you’re engaged in into a separate area to determine potential improvement zones.
  3. Search for new technologies and solutions that make sense for your business: Narrow your focus based on the investment areas that would facilitate future growth.

What Can Innovation Do for Your Business?

The pace of business continues to accelerate across industries, and new technology is empowering businesses to keep pace and capitalize on new growth opportunities. But before jumping into the hottest tech trend (like Gen AI, for example), consider what exactly it will do for your company. With this in mind, the following represent some of the benefits that can result from a properly implemented new idea, method or piece of equipment:

Increased Efficiency

This area of innovation relates to using less energy or requiring fewer steps and less labor to accomplish tasks that are currently necessary to keep business going. These kinds of improvements often involve the removal of unnecessary blocks to productivity or a revision in the way existing processes are done through new equipment, new methods or both.

Improved Capacity

Understanding what your current capacity is and what makes sense in terms of the capacity goals for a business the size of your company will help you decide if increasing capacity is the next logical step. An example of capacity improvement would be a manual screen-printing shop that adds an automated press.

Cost Reduction

Innovations that reduce the cost of product or service creation are becoming increasingly popular as labor costs continue to rise. Sometimes the resulting savings can be passed along to the customer. Other times, the savings can be added directly to your own bottom line.

Diversification of Services

Many shops these days are looking to recent innovations to add an additional decorating method without necessarily having to create a lot of extra shop space or add labor. Examples of the kind of equipment that makes this possible include the previously mentioned innovations in DTF and DTG. Other examples include some of the smaller, event-style or live-decorating types of equipment now on the market, which can be utilized to provide additional in-house services.

Improved Profit Margins

Among the more popular forms of innovations are those that allow a business to make more money while doing the same or less work. To achieve this, software systems, standardized processes and other digital products can provide faster, cheaper preparation steps as well as quicker timelines with less overall waste. Examples that help improve margins in this fashion include digital business management systems (BMS) or enterprise resource planning (ERP) solutions that can dramatically reduce the time and cost involved in completing tasks your company is already doing.

Sustainability

As the industry becomes increasingly aware of the need to address its environmental impact, innovations helping businesses reduce waste and generally improve the work environment for their employees are becoming essential.

Something to think about as consider transforming your business processes: depending on the specific solution you go with, there is often a cascading effect, with companies seeing additional long-term benefits over time and in other functional areas.

Which brings us to the next step: looking at the areas in your company it makes sense to address.

Areas to Implement Innovation

This part of the investment review will differ significantly depending on your company’s structure, teams and processes. Be sure to obtain some expert advice that is specific to your company before investing in or dramatically changing your current organization. Some of the general areas where innovation is now taking place include:

Sales and Marketing

Exciting new digital innovations in marketing and customer acquisition offer possibilities that never before existed, with software and AI services such as ChatGPT, rapidly becoming essential in these two vital areas. Employing services outside your company can not only assist with overflow, it can also allow you to take advantage of some of the latest AI services on the market, like Midjourney, which has helped creative teams accelerate ideation and creative collaboration.

Fulfillment

The pandemic changed many organizations’ ordering processes, with consumers increasingly relying on ecommerce. There are many new ideas, products and services to consider when dealing with smaller order sizes or managing inventory and ecommerce orders.

Order Processing

Software systems continue to offer improved integration and provide management tools for tracking customer orders. Today’s software even makes it possible for customers to keep tabs on how their orders are progressing without having to talk to a single person within your business. Adding a system to help modernize order tracking and processing frees up employees to do other, more creative or productive work, in addition to helping the bottom line.

What Innovations Should You Adopt?

Establishing a vision will provide you with a clear set of targets you can employ as you research potential solutions. As you are doing so, consider the scope of the change(s) you are thinking about making. Will they consist of a “refinement” that improves the efficiency of a process you are already engaged in while not necessarily growing your business? Or are you interested in “leveling up,” adding capacity or quality or both? The thing to avoid is trying to do too much too soon or having unrealistic expectations.

The following is a short framework to help you work your way through the decision-making process:

  1. What are you looking to achieve? Is the goal to increase revenue, capacity or the overall size of your business? Define what you are looking to achieve, so you can measure the success of your effort.
  2. What timeframes and costs are involved? Make sure you have a handle on all possible costs. Project these costs over time, so there are no unpleasant surprises.
  3. Include any affected employees in the process as early as possible. Doing so will encourage their ownership of the process and likely provide you with some valuable feedback prior to implementation.

Given the rate of change in today’s business climate, once you have done your homework and received the requisite professional guidance required, it only makes sense to implement beneficial innovations as quickly as you can. The sooner you improve your company, the more you will distance yourself from those businesses that have decided to wait before making a move — and the more you’ll position your business for success.

Where in Your Business Should You Innovate?

At this point, you may be thinking that all sounds great, but you are too busy dealing with the day-to-day to take time from your company to look for ways to innovate. This is a common issue.

To get ongoing insight from industry peers, consider attending key trade shows or join social networking groups and communities where your peers ask questions and share their experiences. You also can tap into industry-specific trade media, which can offer tailor advice and data to validate your decisions.

Ultimately, taking an intentional approach to innovation is one of the best ways to rapidly improve on multiple fronts. Having a vision of what you would like to improve, a specific area in your company to address and a plan for the new processes or systems you want to implement will position you for measurable success. Once you implement technology in one area, you’ll be able to glean lessons that you can apply for future projects.

By |2024-03-05T15:07:47-05:00December 21st, 2023|Categories: Articles|

How to Create a Company Culture that Retains Top Talent

Culture is your brand graphic

Written By: Laura Tiffany

Employees who feel appreciated, listened to, and supported are naturally going to do a better job and stick around longer. And the way to build a business that provides this type of employee experience is through the company culture you cultivate. But what does “company culture” really mean and how does it apply to smaller businesses?

On the surface, it brings to mind the perks of big tech firms: gourmet cafeterias, on-site laundry services, video game consoles and foosball tables.  But this definition no longer works anymore for two reasons: 1. Employees have wised up and realized that those perks are meant to appease them when asked to work 60+-hour weeks, and 2. They really don’t apply to typical smaller businesses.

A better definition is one by Don Mastro, found in an article from Security Sales and Integration: “In the simplest terms, culture is how an employee feels on Sunday night. Do they look forward to Monday morning and the week ahead? Or, conversely, do they dread it?”

 The Real Reasons Employees Leave — and Stick Around

Employee experience technology firm Medallia recently asked workers why they left their job or are considering leaving. The top five answers for hourly employees were their jobs in general, workload, pay equity, limited opportunity for career advancement, and not feeling appreciated. For salaried employees, the top five answers were workload, jobs in general, not feeling appreciated, company leadership, and pay equity.

Behind all of these reasons lurks a big question: Were employers aware of the issues and did they listen to and act upon employee feedback to address the problems?

A company culture that attracts and retains talented employees doesn’t revolve around perks that can be bought — in fact, these models are out of reach for many smaller businesses that simply do not have the capital to buy high-end amenities. What really brings workers satisfaction is being able to provide feedback and ideas for how to improve their work and the business — and knowing that those ideas are being taken seriously and acted upon.

Another Medallia survey found that only one of four employees felt heard by their bosses and even fewer felt their workplaces took any meaningful action based on their feedback. MIT Sloan analyzed 1.4 million Glassdoor reviews and found that a toxic corporate culture is 10.4X more powerful than compensation when predicting a company’s attrition rate in comparison with the average attrition rate of its industry.

Now, we can take the latter data point with a small grain of salt as compensation may be less of a concern at the large firms that MIT Sloan was analyzing. But it’s still illustrative of a point that is relevant for any small business: Toxic workplaces make people leave their jobs.

What makes a company culture not toxic, then? A great company culture starts with leaders who listen to the people who are there on the frontlines day after day. They handle customer complaints, hear customer compliments, and know what is working and what is not when it comes to their jobs.

As Mastro notes: “Provide employees with big, meaningful opportunities to share what’s on their minds, and then back them up with your day-to-day behaviors. You’ll make a difference.”

Every day is a new opportunity to build a company culture at your business that helps employees flourish in their jobs, engenders positive feelings about work, and demonstrates how much you value and appreciate your staff and customers.

By |2024-03-05T15:07:13-05:00December 21st, 2023|Categories: Articles|

M&A for Small Business: How to Plan for a Successful Sale

Written By: Francesca Nicasio

Some business owners see themselves running their companies for decades — maybe even passing them down to their children — but most entrepreneurs don’t want to own and operate their companies forever. Industry data shows that 53% of business owners want to either sell their business or transfer ownership within the next 10 years.

If this is you, then you need to ensure you have a well-crafted exit strategy.

Mergers and acquisitions (M&A) are an attractive prospect for entrepreneurs because they provide a strategic exit route while ensuring long-term financial security and legacy preservation.

That said, the process of selling a business can be incredibly challenging, and only 30% to 40% of companies listed for sale are sold.

Why Do You Need an Exit Strategy? 

Your exit strategy can make or break the sale of your business. A well-crafted plan can maximize the value of the business at sale so that you can secure a solid financial position post-purchase.

In addition, a well-defined exit strategy — one that outlines the steps involved in transferring ownership — minimizes operational disruption. If there’s a smooth handover of leadership and responsibilities, your business can keep running.

A strong transition plan isn’t just about handing over the reins to someone new; it’s about ensuring that you and your business can thrive well after the sale.

How Do You Know When to Sell? 

The ideal time to sell your business depends on a combination of personal, business-related and market considerations.

On the personal side, you may be ready to pursue M&A if you’re approaching retirement age or looking for a lifestyle change. Maybe you’ve lost your passion for running the business or feeling burnt out. In these cases, selling your company may enable you to pursue new adventures.

Business-wise, you may consider selling your company when it has reached a certain level of maturity. Has the business grown to a certain size, and you’re not interested in taking it further? In some cases, the business may have reached a growth plateau, making M&A a good option.

Finally, the market itself could start telling you that it’s time to sell. If favorable market trends or emerging opportunities arise, selling may allow you to capitalize on these developments, see a positive ROI on your investments and pursue new ventures. Similarly, if you receive unsolicited or attractive acquisition offers, it could be a smart idea to explore them.

How Can You ‘Market’ Your Business as an Ideal M&A Target? 

If you’ve decided to sell your business, you need to position your company in the best possible position. Here are expert steps to establish your business as a good M&A target.

Strengthen your cash flow

“In the end, cash is king.”

Cash flow is always the first thing buyers look at — whether they’re private equity firms or competing businesses growing through acquisition.

As such, the first thing you should do before marketing your business to potential buyers is get your cash flow in order. You can do this by “cutting expenses in areas that will not hurt revenues or profitability. This may also involve the owner taking a salary as a W-2 employee. Owner Salary is a big component of Seller’s Discretionary Earnings — or some people use Adjusted EBITDA. In a small business where the owner is the daily operator, the owner’s salary may often be the biggest part of the business’ cash flow.

Get organized

Do buyers — and yourself — a favor by ensuring all company paperwork and components are in order. This will make the due diligence process immensely easier.

Get your house in order. This is everything from sales to operations, accounts payable and accounts receivable, and everything in between.  Buyers spooked by a messy due diligence process. It literally could cost you the deal.

Small business owners should gather all financial records, update their list of assets, and organize all contracts to ensure all information is organized and aggregated in one easy-to-access location. Make sure all key stakeholders are aware of the need to clean up shop and make it easy to give the potential buyer the information they ask for.”

Remove yourself from the business

Having an owner who’s heavily involved in the business’s daily operations can complicate the transition process, making the company less attractive to buyers.

Owners should minimize their involvement in their company’s day-to-day. ​​Start removing yourself from the daily operations by adding a layer of management below you. Step away from being the face of the business. This makes the business more appealing, especially to private equity groups.

Round up your key players

A solid team in place reassures buyers that your business can continue to operate successfully post-acquisition, which makes your company a lot more appealing.

Having key personnel identified, managing and leading teams is a very attractive thing for buyers because it shows stability, order, predictability and more importantly, scalability.

Pro tip: maintain confidentiality

While finding potential buyers is relatively easy, securing a serious prospect is a different story.

You can’t under emphasized the importance of maintaining confidentiality when finding a buyer. You can do this by creating a blind profile.

Blind profiles include vague and ambiguous details on the business — what it is, some high-level financial information, etc. Do not name the business, the owner or the precise location. This compromises confidentiality

When the public knows the business is for sale, there is a chance the business may lose customers.

How Will You Know if a Buyer is the Right Fit? 

A good buyer is not only willing and able to purchase your business but also motivated to do so. Here’s how you can determine if a buyer is a good fit or if you should go elsewhere.

Watch for red flags early on

You can usually learn a lot about a potential buyer in the first 15 to 20 days, which is why this period is essential for spotting red flags.

A telltale sign of a poor fit is experiencing difficulties during your early discussions.

The initial negotiations, letter of intent and due diligence stages should be easy. Difficult people, sloppiness and poor response times are major red flags that all too often end up being the sign of a bad buyer.

Assess the buyer’s economic stability

Just as the buyer would want to assess your business’s financial stability and cash flow, you should also evaluate their financial strength and credibility.

It’s key to ensure you are going to receive payment for your business. Even when you are willing to provide seller financing, make sure the upfront payment is adequate and ask for account statements or other proof of their financial capability to fund your business.

Set a Plan for Your Business’s Future 

There are several factors to consider when deciding whether or not to sell your business. If you do decide to go down the M&A route, you must take steps to make your business as attractive as possible to potential buyers.

From strengthening your financial position to finding interested parties, doing your homework — and the legwork — to secure the right buyer will make the sales process easier and more rewarding.

By |2024-03-05T15:06:34-05:00December 7th, 2023|Categories: Articles|

Quiet quitters, snowflakes: Debunking generational stereotypes in the workplace

office types graphic

Whenever a new generation comes through, it stirs conversations about how much this new cohort will disrupt the way we work. Such was the case with millennials, now it’s Gen Z and soon it will be Gen Alpha creating headlines. And while there are natural differences due to the environments in which each generation is raised, there are actually far more commonalities.

But we often stick rigidly to stereotypes: Gen Z professionals hate work and are all quiet quitters, boomers don’t want to learn new tech and are resistant to embracing artificial intelligence.

In a multigenerational workforce, there are common myths that may be harmful to the workplace at large. To make inclusive and dynamic teams, people from all age groups should have a voice, and be free from age bias. Here’s a myth buster:

Myth: Baby boomers aren’t embracing new technology.

With the boom of AI, the age-old proverb “you can’t teach an old dog new tricks” has arisen once again. But it’s hugely misleading. No matter the sector, workforce or generation, employees are learning new skills as jobs become inevitably digitized and automation-driven. Naturally, there will be exceptions, but that’s the case for all generations.

And it’s not just older workers that we make assumptions about. Evidence has emerged to show that Gen Z actually isn’t as universally tech savvy as older generations have always presumed, at least with workplace tech. Meanwhile, older generations have their finger on the pulse when it comes to workplace technology and are ready to learn more.

Employers who have leaned into this myth have potentially caused more damage. Visier’s newest skills report found that nearly half of all surveyed individuals admitted feeling disengaged from their work because of the lack of skills development and training opportunities. Baby Boomers and Gen X actively seek ways to acquire new skills.

“It’s even surprising that experienced business leaders spend more time learning about emerging technologies than their less-experienced counterparts,” said Dr. Andrea Derler, principal of research and value at people analytics and workplace planning software Visier.

And 56% of C-suite executives (assuming that often more tenured and senior employees are from an older generation) educated themselves on generative AI tools, whereas only 12% of entry-level employees (mostly younger generations) did.

Myth: Gen Z and millennials are lazy and don’t care about work.

Gen Zers have made themselves known for the quiet quitting movement, “lazy girl” jobs, leaving the office at or before 5 p.m., and keeping to a strict work-life balance no matter what. But millennials paved the way, pushing back on working conditions accepted by previous generations. Today, a popular belief is that the two younger generations don’t care about work and are lazy. However, the truth is that they prioritize flexibility and working for organizations with values that align with their own.

There are folks in both generations who have quickly risen to management positions and beyond and have pushed for real change in the workplace. Deloitte’s 2023 Gen Z and Millennials survey revealed that both groups consider their jobs vital to their identity. In fact, 62% of millennials and 49% of Gen Z view their work as more important than exercise, music, or hobbies, second only to family and friends.

“Millennials are some of the hardest working people in the workplace at the moment, but they have the element of mixing that with work-life balance that allows them to work a lot more productively, rather than just head-down for hours,” said Ollie Russell, U.K. head of sales at HR services company Employment Hero.

Niamh Spence, a U.K.-based communications consultant, said she sees this myth being perpetuated all the time. “People say they aren’t prepared to put in the work but they absolutely are,” said Spence. “They’re not snowflakes, they’re not work-shy. I actually think quite a lot of them are just time efficient and are aware of what they can get done in their workday.”

Myth: Your work hours reflect how hard you work.

This statement wouldn’t have been a myth 10 years ago. However, it’s still one that older generations are still leaning into.

“The older generation still think that you must be at your desk past 6 p.m. but it’s an older idea compared to the ones that come with the newer generations,” said Spence.

“There’s an argument to be had with that presenteeism of ‘I’ve sat at my desk for 10 hours today’ compared to someone who says they are only going to work when they know they are the most productive.”

Niamh Spence, a U.K.-based communications consultant.

The traditional workplace for desk-based employees was in the office, starting officially at 9 a.m. with many staying well past 5 p.m., even into the night depending on the industry. Visibility was a key metric to see how productive an employee was. The unspoken assumption was if you were in the office you were working hard, if at home, you had your feet up watching Netflix or other daytime TV. However, post Covid-19, that has gone out the door, at least for younger generations.

“There’s an argument to be had with that presenteeism of ‘I’ve sat at my desk for 10 hours today’ compared to someone who says they are only going to work when they know they are the most productive,” said Spence. “If it works better for you to have a really long lunch break to go to the gym or for a walk and it breaks up your day and it makes you more productive, then that’s fine.”

Myth: Younger generations don’t care about salary.

Gen Z and millennials face a lot of stress due to work pressures and worries about their financial future, according to the same Deloitte study mentioned earlier. “Gen Z, in particular, tends to be more financially conservative because they witnessed prior generations struggling,” said Derler.

Visier research shows that younger employees think about money and also want to discuss it. For example, they are more comfortable discussing pay compared to older employees, according to the survey. And 89% of Gen Z are open to talking about pay, even with their co-workers, while only 53% of boomers are willing to do so.

“This indicates that not only do younger generations think about their work, and if pay is equitable, but they will also inform themselves about salaries, and even discuss their thoughts with each other openly,” said Derler.

Myth: Older generations can’t grasp the importance of DE&I.

Younger professionals are known for taking a stand on social justice and ensuring those values integrate into the workplace. But they aren’t the first ones to make waves in this area.

“If you look at baby boomers, for instance, they were the pioneers of social change and at the forefront of the civil rights movement and strong supporters and starters of the feminist movement as well,” said Russell. “Saying they’re slightly out of touch is wrong. They were the pioneers.”

Today, we have seen a massive ramp up of what diversity, equity and inclusion looks like in the workplace. However, it doesn’t mean that the older generations don’t understand it.

Myth: Each generation is extremely different.

“With few exceptions, we don’t see big differences in our research across the generations,” said Josh Millet, founder and CEO of talent success company Criteria, which conducts an annual job candidate experience report. “The things that rise to the list for what’s most important to you in your next role tend to be pretty common.”

Those things that are on the top of the list range from work being meaningful, wanting more flexibility, work-life balance and career advancement and trajectories.

“These misconceptions can lead to biases, hinder constructive work relationships, and even result in harmful behaviors like microaggressions.”

Dr. Andrea Derler, principal of research and value, Visier.

In terms of priorities at work, Millet says that it’s not all that different. There will always be the core things that keep people at a job and the core things that push people to look for a new job. When we realize that, it can help people of any age work together better.

“These misconceptions can lead to biases, hinder constructive work relationships, and even result in harmful behaviors like microaggressions,” said Derler.

To combat that, she suggests that organizations share data about generational differences and encourage informal interactions between employees from all different groups. Things like reverse mentorships and one-on-one coffee chats can be helpful to provide those opportunities.

“As the workforce becomes more diverse due to shifting population patterns globally, it’s essential to bring people from all walks of life together in harmony,” said Derler. “Focusing on the similarities that unite them during work, rather than fixating on differences, is key to enabling effective collaboration.”

By |2024-03-05T15:05:47-05:00December 6th, 2023|Categories: Articles|
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